In 2015, the Rincon Band of Luiseño Indians launched SR76 Beerworks and were in need of logo and branding for their first brewery.
The acorn sunburst symbolizes the spirit and history of its founders: the Rincon Band of Luiseño Indians. At the center of the shining star is the silhouette of an acorn. Acorns were gathered from beneath the canopy of nearby mountain oaks, and were the tribe’s main source of nourishment.
The brand’s color palette is influenced by nearby plants, landscape and other environmental cues.